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Millennials Want Travel Agents

Posted by Kenzie Jones on May 3, 2017 2:20:43 PM

Source: Travel Pulse

In recent years, the travel agent community has been facing some struggles pertaining to public awareness, however, according to a new ASTA (American Society of Travel Agents) report on 2017 travel trends, travel agents are making a comeback. Why is this? Millennials are becoming more and more interested in seeking the help of a travel agent, and their travel cravings are at an all-time high.

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Topics: Millennial Travelers

China's Millennial Travelers Are Driving the Travel Market

Posted by Kenzie Jones on Oct 28, 2016 6:21:24 PM

Sources: GFK & The Drum

Consisting of more than 400 million people, Chinese millennials make up a rapidly growing force in consumer spending. Because this consumer group is emerging rapidly, it’s important for your travel brand to know what strategies are working best to reach them. How should you do this? Research and know about the habits and preferences of todays Chinese millennial travelers. Take a deeper look:

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Topics: Millennial Travelers, Chinese Millennial Travelers

Millennials Are Widening The Generational Gap Among Travelers

Posted by Kenzie Jones on Sep 9, 2016 7:47:03 PM

Source: Hipmunk

For the third year in a row, Hipmunk polled U.S. travelers of all ages to find out more about the travel habits and trends of millennials, gen Xers, and baby boomers. The generational gap among travelers is widening due to the different travel habits of millennials. What travel preferences do millennials have that others don't? What do millennials really want? How do millennial travelers compare to other generations? Here are the results according to Hipmunk's survey:  

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Topics: Millennial Travelers

Stay In The Loop

In The Loop - Insights for the Travel Industry is the Travel & Adventure Show's new informative B2B-focused blog. Designed by the TAS marketing team, this one-stop resource has been created to give industry marketers the inside scoop on the most effective ways to successfully promote their travel brand. Learn how to increase profitability, improve productivity, reach your target audience, interact with prospective customers and more. Keep an eye out for frequent posts and read up on the latest techniques to increase ROI and maximize visibility for your brand.

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